For this assignment I created a tutorial to teach people how to read and understand Chinese characters without knowing how to pronounce them. The target audience for this video includes people who have never learned Chinese, beginner learners, or the general public interested in linguistics. The original picture I found online contained too much excessive information (see below), and not all of it served the purpose of this screencast. To follow the coherence principle, I removed the unnecessary information. 

When writing the script, it was hard to stick to the coherence principle because something interesting about the character always popped into my mind. I ended up adding too many personal thoughts and had to delete them before recording the video.

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I have intuitively followed the Image Principle in the past. I’ve noticed that during Zoom lectures, I prefer to use Side by Side mode which presents the teachers’ screen larger on one side and their image smaller on the other. I find other modes distracting because they either place the speaker in the middle of the screen or only show their portraits. 

However, I also found that when there’s an unexpected pause or interruption, my attention shifts to the teachers face, even though their only occupies a small part of the screen. This again resonates with the Image Principle which the instructor’s presence may distract the audience from the presentation. While working on this multimedia assignment, I discovered a way to make the speaker invisible, and I will try it in my future online lectures.